Creative director Nikki Golez’ north star is always being of value, through powerful creative that champions the unseen and unheard.
Throughout 16 years in advertising, this has seen her write and lead brands’ first women empowerment, first father-encouraging, first regional inclusivity, and other first change-in-mindset campaigns. She’s even led, presented, and won at Cannes Lions for an innovative safety solution.
And this is not outlier or off-brief work. Everything that Nikki and her 12-strong creative team does, no matter the project or brand, is to make the world as it should be.
In the crazy world of the creative industry and its nitty gritty day-to-day, colleagues, stakeholders, and brands will always have one reason to believe: that Nikki will get her hands dirty every time, make things make sense, and make sure the point behind her creative work will always be purposiveness.